Blogging appeals to every demographic that has access to a computer-if you know how to do it right. This one-stop resource shows readers how to publish their thoughts, get feedback, and make their own worldwide networks! With this book readers will: Make buzz marketing for their business [...]

While personal blogs take up much of the blogosphere, blogs are quickly gaining popularity in business as an inexpensive and amazingly effective marketing tool. It’s time for a practical book about business blogging: this is the first book to demonstrate how businesses are blogging and how you can use [...]

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